Painting the town pink for Breast Cancer Awareness Month

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In line with Crimson Hotel Filinvest's “Passionately Pink” campaign for Breast Cancer Awareness Month, guests can avail of the special “Bloom in Pink” room packages from Oct. 1 to 31, 2018. The packages include a Pink Surprise room amenity and a donation to Stage Zero by Project Pink Support Group. Photo courtesy of CRIMSON HOTEL

Manila (CNN Philippines Life) — The Philippines has the highest incidence rate of breast cancer in Asia, with a projection that one out of 13 Filipinas will develop the disease in their lifetime.

Every October, people around the world commemorate Breast Cancer Awareness month in order to increase attention, support, and detection of the most common cancer in women worldwide.

Crimson Hotel is making efforts to contribute in raising awareness, especially in the Philippines. For the entire month of October, Crimson Hotel Filinvest is hosting a series of activities geared toward bringing together every mom, daughter, and sister to take action against the disease.

Called “Passionately Pink,” the campaign will also include special promotions, events, and activities for the benefit of Stage Zero by Project Pink Support Group, a non-stock, non-profit organization that provides assistance and support to cancer patients and their families.

“We have started our awareness campaign against breast cancer last year in line with our efforts to give back to our community. It is also alarming to know that the Philippines has the highest incidence of breast cancer in Asia. Both mom and the daughter are at risk of getting breast cancer. However, cancer prevention is possible if they know how to beat it. In addition to spreading word of mouth for this meaningful cause, our main goal is to raise funds that will benefit our partner foundation,” says Gerhard Doll, General Manager of Crimson Hotel Filinvest City.

D. IN THE COMPANY OF PINK.jpg The Company joins Crimson Hotel's concert for Breast Cancer Awareness Month. Photo courtesy of CRIMSON HOTEL

Kicking off “Passionately Pink” is a concert with The Company and acoustic act MYMP on Oct. 12, 2018, 7 p.m. at the Crimson Grand Ballroom. Ticket rates start at ₱2,500 net inclusive of cocktails.

There will also be a Health and Healing: A Mother-Daughter Retreat on Oct. 13, 2018 which includes a Breast Cancer 101 discussion, meditation, as well as mindful eating and weight management tips.

Promotions under the “Passionately Pink” campaign include the “Bloom in Pink” room packages and “Think Pink Meetings” from Oct. 1 to 31, 2018.

For the “Bloom in Pink” promo, an overnight stay is available at ₱4,999 net for Deluxe Room, ₱5,999 net for Premier Room. Overnight stays with breakfast will be at ₱5,999 net for Deluxe Room and ₱6,999 net for Premier Room.

The “Think Pink Meetings” packages for October meetings booked at the hotel are inclusive of pink lemonade, Passionately Pink edition of Fil the Bear, and pink-themed snacks for coffee breaks.

There will also be a Pink Kisses Corner at Café Eight featuring a pink dessert cart stuffed with Café Eight’s pink-inspired sweets, and Pretty in Pink Afternoon Tea sessions at the Lobby Lounge from 3 p.m. to 5 p.m. for the whole month with Art and Sip sessions happening every Friday and Saturday.

Guests can also check out Drops of Pink at the bar featuring an array of dainty drinks such as pink beer, sparkling wine, and cocktails.

E. Passion Forward Exhibit.jpg Another Breast Cancer Awareness Month event is the Passion Forward arts and fashion exhibit. Photo from CRIMSON HOTEL

Other events during Breast Cancer Awareness Month include the Share Hope Fundraising Dinner on Oct. 18, 2018 which combines a culinary experience of five-course dinner, the finest wines and a silent auction for breast cancer awareness; the Passion Forward Exhibit from Oct. 1 to 28, 2018 which brings fashion and art together with collections from Francis Libiran, South Arts Festival, and other talented designers to inspire creativity and being passionately involved with breast cancer awareness; and finally, the Tickled Pink Pool Foam Party on Oct. 27, 2018 at 6 p.m.

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Crimson Hotel Filinvest is located at Entrata Urban Complex, 2609 Civic Drive, Filinvest City Alabang, Muntinlupa City. For more information about the Breast Cancer Awareness Month activities or reservations, please visit the official website, email info.alabang@crimsonhotel.com or call (02) 863-2222.